Success story · Resi

From a one man operation to a company that scales.

Grady Newman was Resi. Every sale and every deliverable ran through him. In six months, that changed, and recurring revenue more than doubled.

Resi
Grady tells the story in his own words.

The situation

Resi was growing, but it was growing on Grady. As the founder, he was the one selling, delivering, and holding the whole operation together. That is a common ceiling for a founder led business: the harder you work, the more the company depends on you, and the less room there is to actually scale.

What we installed

Strategy Ladders worked with Grady to put real systems and structure underneath Resi, so growth no longer depended on him doing everything himself. The goal was simple: turn a one person hustle into a company with an engine that keeps producing whether or not the founder is in the room. That is the same philosophy behind every engagement we run, from sales coaching for founders and their teams to the systems we install across acquisition and follow up.

2×
Recurring revenue
6 months
To more than double it
1 founder
Freed to lead, not do everything
"We've more than doubled recurring revenue in six months. They helped me transition from a one man operation to a real company."

The result

Recurring revenue more than doubled in six months, and just as importantly, Resi stopped being a business that only worked when Grady did. It became a real company, with the structure to keep growing.

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